1, 2, 3, 4, 5, 6, 7, 8… that’s it! The average user attention span in 2022 is just 8 seconds! Be honest, how many of you have already looked at your phones or started doing something else just while reading the intro of this article? It’s okay. Human attention span has been declining slowly, Read More
Negotiation is a ritual as old as time, an ancient craft, dating back to when Homo Sapiens developed as a species. It was a prominent part of markets all around the world, and trading could simply not happen without good negotiation skills. Nowadays, the ability to negotiate and get the best deal possible is still Read More
Blogging is the pinnacle of content marketing and has proven to be the most reliable and successful way to build traffic and attract an audience the inbound way. However, for your blog to be a business endeavor that lives up to expectations and contributes to your bottom line, you need to approach it strategically. That’s Read More
CRM tools have become the modern way to reach clients and establish strategic relationships with them. For ages, sales representatives were the driving agents of communications with customers. Imagine trying to find an important piece of information lost in a mess of a small cubicle with spreadsheets and sticky notes scattered everywhere. When in the Read More
There is absolutely no doubt that customer relationship management (CRM) software has been revolutionary in marketing and sales, and a tremendous step for businesses all over the world. But a step ahead from what? A Blast From the Past Do you remember Rolodex? Yeah, that contraption that used to hold a central place on every Read More
Nowadays, niche blogs are all the rage in content marketing. They are a powerful tool for large companies, small businesses, and stand-alone bloggers alike, and allow them to attract a specialized audience, build loyalty, and create engagement. Furthermore, they can be leveraged as a branding asset and help establish the publisher as a thought leader Read More
Managing the online presence of a business is a tedious task, challenged with changing trends, growing competition and increasing complexity. Experts of web content say that a good WCM, or web content management, is the way to go. An average business can manage over 200 websites, including mobile-based ones. Therefore, it can get incredibly difficult Read More
Nowadays, making your website and content mobile-friendly is, or at least should be, a top priority for everyone who wants to build a strong digital presence. The opposite could cause you to lose traffic, miss out on business opportunities, compromise your competitive advantage, and even hurt your online reputation. The reason for this is that Read More
Have you ever tried using a content optimization tool like TextOptimizer to enhance your articles and boost your SEO? There are a lot of these software solutions out there. Most of them specialize in improving your content by providing phrase suggestions, and tips on polishing up your SEO writing. Neat, right? Today we’ll focus on Read More
Welcome to the vast world of affiliate marketing. This is the best page to land on if you want to learn how does affiliate marketing work, and whether it’s worth it? Affiliate marketing is a business and advertising model, in which one company offers commission fees and incentives to other companies that promote their products. Also, Read More
Find out what Multichannel CMS has to offer and why it important for every business
Client prospecting is one of the secret weapons successful sales reps use to significantly improve the efficiency of new client acquisition. When prospecting your potential clients, you better prioritize your work. Organize the flow of leads through the pipeline, build a stronger connection with customers, and boost productivity. Furthermore, you may even obtain a deeper Read More
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