How to Optimize Your Mobile Strategy: 9 Tips
Mobile strategy is important for enterprise and this is how you can properly implement it
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How to Write a Whitepaper for Your Business
When building a content strategy, you should consider creating different types of content that correspond to each stage of the funnel. More often than not, businesses seem to easily become adept at the more common formats such as blog posts, eBooks, videos, case studies, and podcasts. However, there’s a general misconception about the nature and Read More
Blogging for Business: A 2022 Guide
It’s 2022 – blogging for a business is a must. Why? It’s the most efficient way to attract traffic to your website, build your online reputation as a trusted expert, and consolidate your digital presence. And that’s not nearly all. Blogging allows you to attract new leads the inbound way – instead of you chasing Read More
What Is Neuromarketing and How to Use It?
Neuromarketing. Sounds a bit like a sci-fi concept, doesn’t it? And yet, it’s a real thing. In fact, research in the area has been on the rise in the past 10 years. With the current rapid development of technology, neuromarketing shows even more potential. But is it something that your business can benefit from? In Read More
3 Header Bidding Gains for WordPress Digital Publishers
The digital publishing industry is perpetually changing. Programmatic advertising is on the rise. According to eMarketer, programmatic advertising accounts for 84.9% of US display ad spending this year, and advertisers will spend around five ad dollars via programmatic. In that respect, publishers are actively looking for new ways to facilitate and improve how they sell Read More
How to Strategically Use Opt-In Forms to Boost Conversions
Opt-in forms are a powerful inbound lead generation tool. They provide you with an easy and accessible way to request and obtain the information of your website visitors, and add them to your business email list. However, for the opt-in forms to be efficient, you not only need to invest the time and effort to Read More
![Google Helpful Content Update [People _ Bots]](https://devrix.com/wp-content/uploads/2022/10/Google-Helpful-Content-Update-People-_-Bots-810x340.png)
Google Helpful Content Update [People > Bots]
Ready or not… it’s here! That’s right, Google’s helpful content update is out, and all SEO specialists look something like this now: The question is whether there’s any real reason to panic. Is this update a game changer, or does it follow the line of progress that the previous Google updates started? Let’s find out Read More
eBook Marketing: How to Create and Use eBooks in Your Online Strategy
eBooks are all the rage in the digital marketing community. Businesses around the world utilize them in their online strategies, while thought-leaders and industry gurus use them to boost their reputation and increase their following. There are hundreds of eBook marketing examples available on, practically, every topic. And yet, the market is hungry for more. Read More
Your LinkedIn Content Guide for 2022
Linkedin is easily the best social media for professional networking, B2B, and employer branding – after all, that’s what it has been designed for. However, the platform can offer businesses much more – it can be used in client prospecting, thought-leadership, building a reputation in your industry, and showing your company values. With the right Read More
5 Ways You Can Boost Web Traffic Using Creative E-learning
Forbes has estimated that by 2025, e-learning could be worth a staggering $325 billion. With many companies seizing the opportunity to cash in on this ever-growing industry, how can your business start creating online courses and also benefit? Nowadays, those wishing to either gain experience in a new subject or further their knowledge in another, Read More
MQL vs. SQL: What’s the Difference and Why Are They Important?
Lead generation is a top priority for businesses. However, how efficient it is, depends on how you approach it. If you just build up leads and feed them into the pipeline without a systematic approach, you risk wasting enormous amounts of time and resources chasing after potential customers that will never convert. To avoid this, Read More
Customer Intelligence 101: Your Guide to Winning the Customer’s Heart
Have you ever dreamed of knowing exactly what your clients want? With such knowledge, you can provide just what they need – a perfect product and the most reliable customer service. Imagine how this can affect your reputation, business success, and bottom line! The good news is that there is a way to do all Read More