What motivates customers to purchase a product from your eCommerce store? Of course, dozens of factors play a role, and one of them is the description of your product, otherwise known as the product review. You want your business to be successful and profitable, yet you just copy and paste your descriptions from the internet? Read More
When you get a good business idea, how do you know it is going to work? You see, ideas are great and all, but if you want them to overcome the “idea” phase, you need to create a plan. An essential first step behind the process of deciding whether an idea is worth it or Read More
While non-profits may serve a higher purpose, they can still suffer the same fate as any other business, especially nowadays. The lack of resources due to the global pandemic, and economic recession are still a problem for many people worldwide. Even though nonprofits are not profit driven, they still need to raise enough funds, in Read More
WooCommerce is one of the most popular WordPress eCommerce plugins. It currently has more than 5 million active installations, and is available in 67 languages. This open-source plugin is definitely a best friend for most eCommerce sites, and it does a great job at selling products. However, the question of today’s article is how does Read More
All businesses – no matter small or big – should always look for ways to grow, and improve. One of the proven methods to do so is to connect with others, be it potential customers, business owners, or other individuals. This process is called networking. So, how to grow your business through networking, you ask? Read More
Digital marketing is essential for your business in the 2020s. However, a lot of different opinions exist, and quite often marketers misinterpret data or opinions, which leads to the creation of certain myths. In today’s article, we’re going to debunk some of the most common digital marketing myths, and explain why they’re not true. Stay Read More
Mobile optimization of websites is crucial. Did you know that currently nearly 55% of web traffic worldwide comes from mobile devices, and that about 70% of traffic from publishers’ sites come from Google Searches which also happens on mobile? Astonishing, isn’t it? As such, mobile devices have become an indispensable part of our lives. They Read More
Running a small business is always a hit or miss endeavor. Luckily, there are always new niches to fill, and customer needs to satisfy, so you can be successful, if you’re opportunistic, analytical, and creative. Without further ado, let’s look at some of the best small business ideas to try this year. Readers Also Enjoy: Read More
As Bill Gates put it in his essay from 1996, “Content is King”. Fast-forward to almost three decades later, and wouldn’t you know it, content is still king. In order to enter the king’s courtroom, though, you need to have the keys. Follow us, as we commence the journey through the halls, and the corridors, Read More
Building an effective website that’s user-friendly and ranks with search engines can be a daunting task. Fortunately, understanding a bit about how to structure your site and content can help you deliver both improved user experience and a site that will show up in search engine results pages (SERPs). Although pagination is not the most Read More
Unlike the immortal words of Ulysses Grant: “… War… war never changes.”, marketing does change, however, the more it changes, the more it also stays the same, essentially. What do marketing and war have in common, though? Probably more than you think. Let’s find out what the two have in common and what they can Read More
Starting and growing a small business has always been a challenge, and even more so in recent years, given the COVID-19 pandemic, the war in Ukraine, and the economic recession. But don’t get discouraged, we are here to help. Of course, we can’t promise surefire strategies for success, as there isn’t a single magical formula Read More
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