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Taxonomies – one of the terms that WordPress website owners often hear from developers, but they don’t know for what, where, or how they’re used. In practice, taxonomies are one of the integral parts that helps you to classify your content, but the word itself can be puzzling for site owners and beginners that just Read More
What is a house without a solid structure? Well, it would probably tumble down with the first storm. The same applies to WordPress websites too, especially if you want to establish your business on Google. Just as you would build your house, you must build your WordPress website from the ground up. WordPress is the Read More
Of the top 10 million websites on the web, over 35 percent of them run on WordPress! That is why it’s no wonder that web hosting providers literally fight to get you as a client, and each of the providers is presented as the most valuable option among the rest. But, not every web host Read More
Digital technology has totally changed our lives. Over the years, our pace of life continues to increase and a lot of us are living a hurried lifestyle. But no matter how busy we are, there’s no reason why we should not invest our time in things that will make us grow. This may be one Read More
Industry-wide, the marketing ecosystem is highly competitive. Companies are constantly trying to reach a broader audience, engage new customers, and convert them into sales qualified leads. What users are looking for is a more and more personalized experience. Just think of what our world has become. You get your personalized news feed on Facebook, listen Read More
Picture this – you’ve managed to collect a significant number of email addresses of possible clients. You get all hyped and think about possible conversion percentages, and that there’s a chance that at least one of them will become a regular customer. Because of that, you start sending cold emails blasts, keeping your fingers crossed, Read More
Broken links are a common problem that has been present on the Internet since its beginning. There’s not a website that isn’t susceptible to broken links. Broken links are something that can cause a serious damage to your WordPress site and to your reputation as a business. If users get 404 errors, aka “Page not Read More
As stated by a report from Statista, the worldwide eCommerce market generated about $6.3 trillion in sales in 2023 . It’s a landscape that is constantly evolving which means that you need to know how to implement the latest trends and keep up with the latest innovations in the marketplace. If you think that having Read More
We live in times when most of us are “plugged into” the Internet no matter where we are. Just walk along the streets and you will see that people are either browsing a site, checking their emails, reading articles, listening to music and audiobooks, shopping, or chatting. This is why digital marketing is on the Read More
No matter what brand story you’re telling, and how well you’re promoting your company, at the end of the day consumers are judging you on the quality of your services. It’s a simple fact. Users approach you due to marketing, they decide to buy from you with the help of inbound marketing and your sales Read More
Even if your business shows a stellar performance in the marketplace today, this may not be the case tomorrow. It isn’t uncommon for market leaders to fail to retain their vanguard simply because they fall behind in the innovation race. Investing in new product development backed up with in-depth market research can keep you relevant Read More
If you’ve been in the e-commerce business for a while, you should know that getting traffic is only the beginning. To make sure your marketing efforts translate to profitable results, you need to plot out the user journey and build an experience that will push them closer and closer into making a purchase. Once you Read More
