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Everyone loves free stuff, right? From free samples of food to free items for purchasing above a certain amount, free equals positive experience. In terms of business, though, free doesn’t bring in money, and without money there is no business. You did invest, in order to create the product in the first place, so it’s Read More
Are you sick and tired of big brands trying to charge you more, just because of their names, and the investment they’ve made in marketing, ads, and so on? You just want a plain, old, unpretentious product that will serve its purpose? Well, lucky for you, there is a thing like a no-brand brand. That’s Read More
It’s 2023, and the business climate is constantly changing. What worked yesterday might not be successful today, so every business owner needs to keep up to date. It’s important to note new tendencies, implement modern technologies, and above all – seek feedback from customers, and try to deliver on what they want and need. Readers Read More
Even the best and most productive writers reach the point where they just can’t write anything. You sit down in front of the blank screen, you get frustrated, you feel angry, guilty, and anxious. Trust me, every writer has been there. But how do you deal with it and carry on with your life and Read More
Keyword mapping is the process of assigning a specific keyword for each of your web pages.This is essential if you want people to land on your site for specific search queries and use your services as opposed to your competitors. Optimizing for the right keywords is quite straightforward at first sight. Based on the nature Read More
Welcome to the 21st century, where people have short attention spans, no one has time to read long-form content, and everyone prefers snackable content. What does snackable content mean, you ask? Grab a snack, make yourself comfortable, and read this article to find out! What Is Snackable Content? Snackable content is any form of content Read More
What does it mean to persuade someone? In simple words, it’s when a person’s behavior is influenced by communication with other people. More often than not, persuasion involves some sort of manipulation. For example, one person is using a certain software for grammar, then another person comes along and lets the first person know that Read More
AI writing assistants are powerful tools that improve the quality of your content. They can help you create compelling copy for websites, blog posts, emails, social media and more. AI tools use natural language processing (NLP) to generate text from scratch or suggest edits based on existing content. With the development of GPT-3 (Generative Pre-trained Read More
A brand ambassador can be extremely influential for your business. It’s no coincidence that there are so businesses are clamoring to hire such a desired person. But how do brand ambassador programs work, and how exactly does a brand ambassador program help your business? Let’s find out more. What Is a Brand Ambassador Program? It’s Read More
You all remember that “Old Spice Man” ad, right? That advertisement launched a successful company rebranding, and made it so that Old Spice went from a dying brand to one that everyone knows and talks about. But it wasn’t just that single ad that drove their success. It was an entire integrated marketing campaign. We’ll Read More
SEO content writing has a massive effect on the online presence of a business, and AI prompts have become essential tools for marketers who want to boost results. Using these simple instructions, they can better adhere to SEO fundamentals and algorithm updates to reach their target audience with optimized, refined and personalized content. AI prompts Read More
So, you’ve sat down, researched, brainstormed, and implemented a marketing strategy that you thought would be effective. However, things don’t seem to work according to plan – people are not engaging with your social media posts, and you’re ultimately failing to engage customers. What do you do know? Perhaps it’s time to delve into the Read More
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